How to understand “salable fake goods” and “unsalable quality goods”? An insight from the view of quality responsibility and consumers’ brand loyalty

Abstract A body of theoretical and practical research suggests technology innovation is the driving force for enterprise survival and development and that maintaining business ethics is an important guarantee in sustaining these enterprises developments. Fulfilling the “hard responsibility” of product quality based on technical standards and the “soft responsibility” of product quality based on business ethics is an important principle stimulating the benign interaction and continuous progress of technological innovation and business ethics, and realizing a balanced development of enterprises and society, which could promote positive brand and enterprise image…

Read More

Google embraces 360-degree video with new Street View certification for cameras

Google’s Street View is one of those amazing things we take for granted. At the tap of a button we can be transported to millions of places around around the globe and take a 360-degree look around as if we were standing right there. And now Google wants to put the power of Street View right in your hands. On its Keyword blog, Google has announced a new “Street View ready” certification standard that will let anyone publish an interactive tour fit for Maps. Previously, creating 360-degree videos required a…

Read More