Asian growth pushes global tourism beyond 1.2bn arrivals

The world’s destinations welcomed a combined total of 1.235 billion international overnight visitors in 2016, driven by the strength of the Asian market. According to the full-year data released this week by the UNWTO, global tourist arrivals increased by 3.9% in 2016, as an additional 46 million travelled overseas compared to 2015. And this growth was led by destinations in the Asia Pacific region, which increased 8% year-on-year, with an additional 24m arrivals taking the region’s total to 303m. This means that Asian destinations now handle approximately a quarter of…

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