You might think that launching a new product with so much media around would be easy. However, the opposite is true. Now there is so much news and noise, that trying to stand out can be difficult. If you want to be seen and get your message out to the customers, you need to think ahead. There are a few …

Brett Davies paced up and down the sloping sands of Kokrobite beach in Ghana, organising surfers from 20 different countries at his annual international competition. Along the beach, some 30 kilometres (20 miles) west of Accra, dotted with dug-out fishing boats, Rastafarians were selling T-shirts and small children were playing in the sand. Davies, 42, is leading the push to …

Many if not most business owners dream of making their organizations successful in the ecommerce campaign. However, it’s important to know that success will not just happen. Rather, you need to actively work to make things like conversion optimization and enhanced industry influence happen by putting together a plan. Below you’ll find just three of many marketing strategies you may …

The very thought of Bali conjures images of beaches and surfing, and the Balinese people are very warm and generous people. This is one of the reasons it is one of the top holiday destinations for people around the world. It is part of the Coral Triangle, which has the largest biodiversity of marine species. The average temperature in Bali …

India has truly become a ‘startup nation’. Over the last few years, the country has seen tremendous growth towards creation of innovative new businesses, which has given rise to a new breed of young start-ups and entrepreneurs. However, despite this, opportunities for female entrepreneurs to establish themselves can be thin on the ground. Even with all of the advancements that …

Regardless of whether you’re a teacher helping your students at school, or a parent looking out for your children at home, the more ways you can help them succeed – the better. Doing work in a supportive, quiet environment can make all the difference when it comes to doing well, and achieving their aims and targeted grades. While giving them …

Now that the Delhi University has announced its first list of cutoffs for admission in its colleges, all that is standing between applicants and a seat in their preferred college is your ‘best four’ score. Students have until June 28 to visit colleges and secure a seat in these highly sought-after colleges. However, one must first calculate the ‘best four’ …

  Gear up to grab a seat at their dream college as Delhi University (DU) released its first cutoff list on Friday evening. The admission process for the first cutoff list will be on from June 24 to June 28, following which the university will release its second list on July 1. HT spoke to a few DU students who shared …

Call yourself a superwoman, but finding it harder day by day to keep up your energy levels? Having to juggle between various roles – wife, mother, working professional – living a healthy life often takes a backseat for women nowadays. So, if you are feeling tired and drained of energy all the time, don’t just blame it on stress and …

The best financial advice tends to apply to pretty much everyone. You don’t need a spreadsheet of pros and cons and complex scenarios. What you need is a rule of thumb. There’s no shame in using one-size-fits-all advice. A study of West Point cadets, for example, found teaching rules of thumb was at least as effective as standard personal finance training in increasing …