Nowadays, the means of bulkSMS promotion have experienced a drastic transformation. And the big organizations, industries, and marketers are not restricted to send promotional messages in order to market their products. Instead of calling or email, people of marketing can use SMS services to grab the attention of the target customers. Transactional messages are also used by the banks to inform the consumers that their balance is detected or credited by so and so.
You can better understand the importance of transactional SMS with below-mentioned story: A boy went for shopping in his favorite retail store and had selected lots of products. There was an old pamphlet there offering flat 50% discount for past few days. He saw the pamphlet and was surprised that being one of the regular customers of this store they didn’t even inform him about this offer. He felt really bad and came out from the store without purchasing anything. He was upset for this and unknowingly stopped to that store again.
So, what’s the conclusion? The store lost a permanent customer, and also the boy told his friends about it and it created a bad impression on other people.
So, if shop owners, retailers, organizations use the transaction SMS services, they can inform the consumers about the latest offers and service. Moreover, it gives positive effect to the individual that how much they care about their customers to update about all the things.
There are several advantages of sending transactional bulkSMS, some of them are listed below:
Fast delivery of information: The main advantage of using transactional messages is that important news or information can be passed immediately to the customers without any delay. Especially, when urgent information needs to be conveyed to the consumers.
Useful for sending alerts: Industries can use transactional messages for sending alerts. For instance, railways can forward PNR status to the passengers. Besides, the websites can provide a quick response to the payments, transactions, and other notifications to the customers.
24×7 service: Another advantage of transactional SMSs is that they can be forwarded anytime, anywhere. Customers get notified regarding every alert on time. One can surely get the notification unless their phone is switched off.
Access to DND listed consumers: In transactional SMS gateway, DND (Do Not Disturb) service registered users can also get alerts, transaction details, and emergency communication, etc.
So these are some of the advantages associated with the transactional messages. Transactional SMS is beneficial for consumers as well as industries, banks, financial institute, and several organizations. It also deals with below-mentioned fields:
- Advertising In Theaters
- Email Marketing
- Graphics Designing
- Management Consulting Services
- Market Assessment Services
- Print Media & Advertising
- Program Management Services
- Risk Assessment Services
- Video Advertising
- Web Marketing
Promotion of products or services has experienced a sea change in the past few years. Transaction SMS has become popular due to the increased use of mobile phones.